Content variants
Explore multiple hooks, formats, and compositions for a campaign.
Google video generation
Google's cost-efficient Veo model for high-volume text-to-video and image-to-video generation.
Generate cost-efficient 4, 6, or 8-second clips from text or images, with optional first and last frames and output up to 1080p.
Create with Veo 3.1 LiteExplore multiple hooks, formats, and compositions for a campaign.
Animate catalog imagery for social posts and lightweight product stories.
Generate atmospheric motion and establishing shots at practical volume.
Designed for higher-volume ideation, content variants, and production workflows.
Start from a written shot brief or animate a supplied opening image.
Use 720p for flexible 4–8 second clips or 1080p for an eight-second result.
Start with the subject, then add lighting, style, and anything that must stay the same. Upload a reference whenever you want a more controlled edit.
Use 720p while testing direction, then select 1080p for the final eight-second shot.
Keep the action, camera motion, lighting, and setting internally consistent.
A last frame only applies when a first frame is also supplied.
Choose flagship control, faster iteration, or cost-efficient volume.
| Feature | Veo 3.1 LiteCurrent | ||||
|---|---|---|---|---|---|
| Best for | Premium cinematic work | Fast creative iteration | Scaled content creation | Cinematic generation | Rapid iteration |
| Speed | Standard | Fast | Optimized | Standard | Fast |
| Native audio | Configurable | Configurable | Always on | Configurable | Configurable |
| Frame control | First + last | First + last | First + last | First frame | First frame |
| Subject references | 1–3 images | — | — | — | — |
| Default resolution | 1080p | 1080p | 720p | 1080p | 1080p |
Explore popular image models outside this series, or browse the full catalog.




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